The Chinese consumer is quite complex even for global players like eBay (Ruff.N 2015) who’s own attempt to establish itself in China back in 2004 became an exemplar in business circles of what not to do.
When doing business domestically, we already have the advantage of having access to a vast array of quality marketing and commercial research at our disposal and strong local market intelligence. We’ve grown up within the Australian economy and we are ourselves, consumers. We know what other Australian consumers want and with the assistance of our accountant, our lawyers, our bank manager and our marketing consultants, we can usually be successful in business just by utilising this local knowledge, using our own creativity, elbow grease and brain power without having to be too sophisticated in our research and planning
So how is South Australia doing with its China strategy?
South Australia has been nurturing its relationship with China through the government’s sister city program with Shandong, China’s third largest for around 30 years now. However, despite this effort and it’s ramped up approach since 2012 through the South Australia – China Investment Strategy, our State continues to lag behind most of the others.
Social media commentary and main stream media coverage of the election just past highlighted a concerning reality that many Aussies haven’t the foggiest understanding of economics, politics or every day financial matters.
If voters don’t understand the likely long term impact of things such as Australia’s ever increasing national debt and how it relates to them on a personal level, can they really make an informed choice on economic policy or on which political representatives offer the best plan to keep our country moving in the right direction?
The economy (both global and domestic), finance and the approach our political leaders take to manage them, impacts every one of us, at every level of society, every day
Employers must ensure that the Fair Work Commission approved increase of 2.4% to the minimum award wage is applied by the first pay period on or after the 1st July 2016.
The increase applies to employees that get pay rates from the national minimum wage, a modern award or in some cases a registered agreement.